Bobby Kotick Quotes

I don't want features, I want value. I don't want benefits, I want value.

Almost everyone will find something in our services worth paying for.

What you can do is ask: 'What is the value to the customer? What are they willing to pay for?' Then, deliver great products and services.

Put everything into it if you're asking people to part with money for it. That's the way I feel about it.

The PC business is not about price, it's about value, or what you can give the customer for his or her money.

Price is rarely the most important thing. A cheap product might sell some units. Somebody gets it home and they feel great when they pay the money, but then they get it home and use it and the joy is gone.

You don't get paid for the hour. You get paid for the value you bring to the hour.

I am convinced that if you serve great value, people will come to you.

If you're going to charge someone for something, you have to show them value for it.

Some companies are worth paying for up front.

To get people to pay for something that you built, it has to be of service. It has to make somebody's life better.

The reason it seems that price is all your customers care about is that you haven't given them anything else to care about.

I am providing a service that many people obviously value.

I am concerned about any attrition in customer traffic at Starbucks, but I don't want to use the economy, commodity prices or consumer confidence as an excuse. We must maintain a value proposition to our customers as well as differentiate the Starbucks Experience. That is the key.

Only as long as a company can produce a desired, worthwhile, and needed product or service, and can command the public, will it receive the public dollar and succeed.

Well, the sales of our products clearly demonstrate their value to businesses and to individuals.

For businesses to be successful, they need to constantly ask the question: 'How can we provide value to our customers?' At the end of the day, that is what matters.

Price is what you pay. Value is what you get.

When consumers purchase a Toyota, they are not simply purchasing a car, truck or van. They are placing their trust in our company.

So I think instead of focusing on the competition, focus on the customer.

Your premium brand had better be delivering something special, or it's not going to get the business.

First, you must have entrepreneurs who fully grasp their customers. They understand their product so well because they themselves are customers. The second thing is having an awesome value proposition.

It's easier to build a business around a first-class product, even if it's a more expensive product to produce.

I have always noticed that a man who gives the most for the money, gets the most business.

Value-first is a perception. If your customer does not perceive it as value, then it's not very valuable.