JIMMY IOVINE

I can't learn in school, but I can learn from somebody who I think is cool and great.

Apple was selling $400 iPods with $1 earbuds. They're making a beautiful white object with all the music in the world in it... I'm going to make a beautiful black object that will play it back.

Elvis Presley was the big bang. He was the most influential single figure in the history of American pop culture. He changed the way we looked, thought, dressed, held a guitar. He didn't invent rock & roll, but he defined it in a way that everyone who followed him owes him a debt.

I learned how to do absolutely nothing - I didn't learn one thing in high school. If I had to get a job at the A&P, they had to teach me how to sweep.

People need service - great service where music is concerned.

Just because you go to Burning Man doesn't make you Hunter Thompson.

I don't have a rear-view mirror.

The good news is in the record business, they only count your successes.

You can't just stick someone's name on a headphone that doesn't know anything about sound.

I have a gift: I'm very lucky to be able to spot when a person is special.

Dylan captured what was on a million minds and turned it into poetry. With 'Blowin' in the Wind' or 'The Times They Are A-Changin',' he set a whole new standard.

Dre's from Compton, I'm from Brooklyn, and we both wanted to make a better life for ourselves, right? And we both - somehow, we're both recording engineers, that's how we got our break.

If you follow the lead of the artists, they will take you places that you could never go on your own.

I don't look at Spotify or Rdio or any of these guys as a direct competitor: I look at other forms of entertainment as the competitor.

The lousy guitar player in any band is the bass player.

You shouldn't take a customer who's buying an album, who's happy buying an album, and try to tell them that what they're doing is wrong.

What I saw in the record industry is it's just getting more restricted, more restricted, more restricted to where everyone's trying to figure out what kind of song to make to get on the radio: that's researched and where advertisers are telling you what to play.

I enjoy Tupac's music. I enjoy Tupac.

That's how I grew up - it wasn't cool to not have a good system.

There are thousands of Eminems. Just listen to a song. There are thousands of them. It's just that he had the talent. It's like someone with a talent to hit a baseball. He had the talent to write lyrics.

There's just no way to stop a movement in popular culture. It's going to happen, with or without you. There's absolutely no way to stop that train.

I'm really interested in the record industry and the artists and the problems they're having.

I never say someone is powerful.

Apple is a company that understands music.

I'm trying to help Apple Music be an overall movement in popular culture, everything from unsigned bands to video.