BOBBY KOTICK

If you want to retain your identity and culture, we're a really great mothership. If you want to sell out... there are definitely other companies to talk to.

Our troops are home. It's time for American business to replace the yellow ribbons with help wanted signs.

We've always operated under the belief that you could run a video game business as professionally as you could run a consumer packaged goods business, and you wouldn't diminish creativity.

We don't view the App Store as a really big opportunity for dedicated games.

No matter where people stand on the policies that led to the conflicts, Americans recognize the depth of sacrifice and patriotism of our men and women in uniform. Everyone agrees these heroes deserve every advantage we can give them.

If you look at the history of our company, we don't do a lot of acquisition. The reason is, we need to see that people are culturally and philosophically aligned with the way that we approach the business.

I think that's the responsibility of the CEO and the CEOs below me: to make sure that we're constantly putting people in places where they have the opportunity to develop into those careers but also having a rewards and recognition system that allows a great programmer to stay as a great programmer.

When employees can bring their full selves to work, we get the full benefit of all their perspectives and experiences.

Being able to evolve great franchises over time is the foundation of world-class entertainment companies.

Looking ahead, we see the popularity of eSports exploding as competitive gaming becomes more mainstream and eSports leagues like 'Call of Duty' World League and Overwatch League driving greater engagement and viewership.

We have an obligation to provide a return for our shareholders.

Autonomy leads to empowerment. We work hard to maintain a balance between collaboration and cooperation and independence.

I like what I'm doing. If I didn't like what I was doing, I'd be doing something else.

In the mid 1980s, video games as an industry had lost its way a bit. Atari had collapsed. There was this widespread collective belief that it was because video games were a fad.

Successful business leaders who have helped build institutions of lasting value - all are committed to talent and a culture of excellence. This is usually accomplished by the identification, retention, and development of great people.

Don't focus on reaching the C-Suite. Focus on doing great work and serving your customers and community. That's how you can find the right opportunities and get the skills and experience to get to the top in your career.

You find out two executives are planning to break their contracts, keep the money you gave them, and steal 40 employees. What do you do? You fire them.

Veterans Day is a time to reflect and renew our commitment to ensure our military heroes have the tools to reintegrate successfully back to civilian life.

Activision Blizzard has always been about inspiring play, competition, and community for our fans and employees, and that hasn't changed.

I think a lot of the time we end up taking people who - and this is sort of a big cultural advantage at Activision - we find people who are, have a graduate degree of some kind - mainly it's in the sciences - and they are in jobs that would never suggest that they were working for anything game related but that they're passionate gamers.

All my life, I've been the rebel in the X-wing fighter, and then one morning, I woke up, and I was on board the Death Star.

We want to give our audiences flexibility in the way they're commercially engaged in the content.

I ran a hot-dog-and-soda stand at Little League, and I started a business planning parties in high school.

I go to these cocktail parties now, and I say I make video games, and people go, 'Wow.' I can attract crowds.

It's private enterprise that can create jobs and fill them. It's business that can train people and make them productive tax-payers. And it's America Inc. that has the most to gain from tapping this extraordinary human resource.