Ricky Van Veen Quotes

When you are producing for ABC, you are producing for a big tent network. So when you are thinking about your story lines and characters, you are thinking about broad appeal. When you are producing for a niche interest, you are producing for a different audience.

The beauty of Netflix is, their job is to put stories out there, and not stories that appeal to everybody, which is maybe NBC's job?

One of the main pitfalls of any theoretically 'niche' show is that you spend too much time on the 'niche' and not enough time on the 'show.'

When you're still in the broadcast business, you're still trying to reach tens of millions. You're trying to still aim for a broader audience, and I think that's a more difficult task to spread yourself across that audience, connect with them, as opposed to a very, very small, pinpointed audience. Difficult to do.

Netflix has always had this interesting ability to get non-mainstream content to be watched by the mainstream.

The difference is slight, to the influence of an author, whether he is read by five hundred readers, or by five hundred thousand; if he can select the five hundred, he reaches the five hundred thousand.

Most of the time people are aiming so low on television. They're trying to reach that common denominator, especially on network television.

I think 'Shameless' is more of an everyman's show, whereas as great as I think 'Girls' is, it's got a smaller audience.

I think in a lot of network television, everyone's vaguely Protestant and doesn't really go to church so they can be 'relatable.'

In TV, in general, the more you try and please everybody, the less people you please.

Film used to have to be niche and find its audience in a little art house cinema, and TV had to work for everybody. And now it's kind of flipped where there's so many platforms that TV can be incredibly niche.

I do feel like, because my podcast is so specific, I've been really fortunate in that the kind of people it attracts tend to have interests that run with mine.

One has to create music with mass appeal and not something which is niche. With niche music, you will only go a small distance.

I believe now we're in such a niche-land in media that you have to super-serve your niche rather than try to be everything to everyone, because if you do that, instead of making your group care, nobody cares.

Of course, you have to think of the audience. You cannot make an obtuse film that only appeals to a small niche section of the audience.

There are obviously people who want to be very niche, but I think for the most part everybody is trying to reach a larger audience.

And it's exactly what's wrong with the radio. It's like...anything that tries to appeal to everybody always ends up sounding so cheap.

You always want your movies to reach the widest audience possible.

Mass marketing means appealing to the masses which means appealing to the average.

All you have to do is be a little bit specific, and all of a sudden, you have your own little niche and people are going to watch.

You're not going to stay in business, the business of making movies very long because you need the resources in order to keep going. So you have to try and find a niche audience or some kind of audience that has the same likes, dislikes and aesthetic sensibilities that you have.

Like every filmmaker, I make my films to reach the widest audience possible.

You are far more likely to do your best work if you are willing to delight a few as opposed to soothe the masses.

The problem with a popular art form is that those who want something more are in a hopeless minority compared with the millions who are always seeing it for the first time, or for the reassurance and gratification of seeing the conventions fulfilled again.

The comedy of each age holds up a mirror to the people of that age, a mirror that is unique.