Broad Reach Quotes

The customer wants what the customer wants - when they want it, where they want it, and how they want it. And if you want to build a big business, and you want to be meaningful to a big, broad group of customers, you need to think about how you're going to meet them in the various places where they might expect to see you.

I want to reach a wide variety of people.

Pop music - deriving from the word 'popular' - for me, it's just great to be a part of music that reaches a large amount of people and not just a small amount of people.

Netflix has always had this interesting ability to get non-mainstream content to be watched by the mainstream.

We have CBS.com, we have our stuff on iTunes. We feel the wave of the future is getting as much distribution as we can. We feel that we should be nonexclusive and get our content out there.

We have to focus on what we can do. It has to be about experience; it has to be about unique product. It has to be about delivering our content as broadly as we can, and that's been a huge effort on our part.

There are obviously people who want to be very niche, but I think for the most part everybody is trying to reach a larger audience.

Our strategy is very horizontal. We're trying to build a social layer for everything. Basically, we're trying to make it so that every app everywhere can be social, whether it's on the web or mobile or other devices. So inherently, our whole approach has to be a breadth-first approach rather than a depth-first one.

I love the fact that I can make a podcast in my house and tens of thousands of people will hear it. I also like that it's gotten rid of a lot of gatekeepers.

I always wanted the films to play in malls, and I wanted as many people as possible to see them. I never want them to be marginalized in the kind of rarefied, elitist world. I always have hopes that the films will permeate culture in a big way. A lot of times, I'm wrong, but it's always the hope.

I know of no group or class that we do not reach—and we please none.