Brand Heritage Quotes

I am in awe of the brand, and there is nothing I would do or contemplate doing that would any way impact the unique pedestal that Steinway occupies in the industry, 160 years, uncompromising reputation for excellence, and it's my goal to safeguard that reputation and continue that pursuit of perfection.

We don't want to just put logos on somebody's devices. It needs to feel like Nokia, what Nokia was known for.

All I'm saying is that Louis Vuitton and L'Oreal didn't invent branding at some point in the mid-Eighties. Big, reassuring names have been around a long time.

When I feel like I'm renowned enough, I'd love to do a heritage-type line, but that takes time.

We all know that the Disney brand is our most valuable asset. It is the sum total of our seventy-five years in business, of our reputation, of everything that we stand for.

[Nathalie Rykiel] knows by heart the genetic codes of the brand, and she also has a very contemporary and creative opinions about it.

Coming back to Guess is so natural for me; they're my family. I always love being back, and to be able to come home and be in Malibu across the street from my high school shooting this campaign is absolutely amazing and just feels like the right thing.

I remember placing the New Era cap on my head at the 2017 NBA draft - that moment changed my life. I'm excited to be a part of a brand that has a strong sport heritage and look forward to being a part of their history.

You always need a textural landscape. I think that's what fashion is about, and I think when you come to a brand and you're trying to re-instill its history, the history only comes through being personal.

Every collaboration I do, I feel like I've benefitted in so many different ways; it all depends on the organization. With Moncler, there is such a heritage to the brand and to the way that they work. With Brooks Brothers, in the same way, having the heritage to draw from in that collaboration is invaluable.

I think the success of any brand reboot is to acknowledge the heritage but to embrace and interpret it in a way that makes it relevant and wearable to the modern consumer.

I'm such a huge fan of Gap! My mom used to dress me in Gap overalls that I would wear all the time, and now the idea of bringing my son into that tradition is so ironic and full-circle for me.

Good brands reflect the histories of the time and the group of people that made them. They can not be copied. They can not be recycled.

If you're into the brand and the heritage of the brand, you can always remember where you got your first Fred Perry Shirt, and for me I was nine years old

When I took the job as Estée Lauder's creative director, the first thing I did was go into the archives! I love taking our heritage and making it modern.

In the luxury business, you have to build on heritage.

At LVMH, we have amazing heritage brands, and we put interesting talents in those brands, sometimes very young, like we did at Givenchy with Riccardo Tisci at the time, or like we just did with J.W. Anderson at Loewe, but also talents that are already further along in their careers, like Raf Simons at Christian Dior or Nicolas at Vuitton.

I wanted Puma to regain strength with the existing logo rather than try to get rid of the past.

Popeyes is a powerful brand with a rich Louisiana heritage that resonates with guests around the world.

We are very excited to re-launch the collaboration with Fred Perry. We have great appreciation for the heritage of the brand as well as their dynamism in guiding the brand towards the future. Their openness to create synergies between both our brands will bring interesting, creative results.

I can say, let's go to the DNA of the brand and find something that I can introduce into my work. It's part of the patrimony of fashion.

The greatest legacy that I can have is to build a brand that lives beyond me and stays true to the DNA of the brand.

The combination of a brand like Cartier and the immense heritage that India holds can go places.

Hogan is the youngest brand in our group, but we established it in 1986, so you can say 26 years is not so young.

We are really living the American dream, to be a successful brand in the States and in Europe and to steep ourselves in our heritage. But we do it with a sense of humor. We don't take ourselves too seriously in fashion.