Jason Fried Quotes
Deadlines are great for customers because having one means they get a product, not just a promise that someday they'll get a product.
Citations
Fried, Jason. "The Beauty of Deadlines." Inc., Mansueto Ventures, Nov. 2012.
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Basecamp (formerly 37signals) is an American web software company based in Chicago, Illinois. The firm was co‑founded in 1999 by Jason Fried, Carlos Segura, and Ernest Kim as a web design company.