What we really believe in is high design at a low cost.
I am always interested in designing things that have a great price point attached to it.
For me, if I can design beautiful things that have the price be lower, I am thrilled.
There's a tendency to think that young designers only do fantasy fashion, but I'm more interested in making clothes that women can afford.
It's easy to design expensive products. But there's that product democracy that I believe very strongly in to make something affordable for almost anybody that would want to use it.
You don't have to pay more to have a great form.
I'm all about the highs and lows. I'm not a designer that thinks you need to spend a lot of money. You can get the look you want between thrift stores and stores like Ikea and Target.
Working with Uniqlo is probably the most incredible template of democracy in fashion, and it's nice that my design can be accessible to anyone, on all different levels.
Not only as designers, but as creatives, we're all about the importance of creating that super chic space that feels like a million bucks without having to spend a million bucks.
