James Altucher Quotes

Get someone else to blow your horn and the sound will carry twice as far.

Social media is a great way to get discovered in the industry because it's free, it's worldwide, and everyone's on it - a very powerful combination.

Name recognition takes time.

It's all been guerrilla warfare trying to get my name out there.

People always say there's no such thing as bad publicity, and you always think they're right, because it seems self-evident: nobody's going to buy a magazine that nobody ever talks about, so people should want to buy a magazine that everybody's talking about.

Social media buzz can lead to huge successes when people spread the word about something they love and want to share. But authors creating their own buzz? Making their own noise? It's hard to make a lot of noise on our own about our own work. Except, sadly, negative noise.

I still feel there are much smarter self-promoters out there than me. I am very methodical about my messaging, and I know how to gain attention very quickly.

There are times in my career where I can see it would be helped by having a bit more of a profile, but it's not like I refuse to do interviews, no, not at all.

What I'm looking for is a self-promoting film; a movie which immediately gets people's imagination is something I can promote - a project which writes its own publicity.

The best way in the world to advertise is to get somebody else to run around with the name of your product on their person or showing it around somewhere and not only that but they're paying for it.

Writers say many true things about their own experiences with publicity and promotion.

Repetition makes reputation and reputation makes customers.

I don't stage my own publicity.

We have a funny sort of love/hate relationship with critics because, unfortunately, in the art/commerce dance that we do, they drive people to the restaurant. Regardless of sometimes how well we prepare the food, if people don't know that we're out there, if someone isn't talking about us, you guys aren't coming.

I'm curious to see what kind of distribution it's going to get because of that.

You can't make money on advertising; you just have to seed the clouds. What you're after is word of mouth.

Marketing is what gets you noticed, and that side of it something - this side of it, if you like, doing interviews - is the side of it that I least enjoy, and yet is 50% of the project.

I never used the press for anything except my charity.

Word of mouth and the Internet are the only press we have left.

The livelihood of the restaurant is dependent upon getting the word out.

I think there's a difference between having a bestselling book - meaning through marketing, PR and buying that first wave of customers - and writing a bestselling book. The second implies that the product propels itself to the best seller list.

The more work I do and the more I put myself out there publicity-wise, it's gonna be less and less chances of me being able to just walk around without being noticed.

Any article's good. Long as it's publicity, I think that's all that matters. I think it's advancement for my career.

I was so anxious to succeed that I made a practice of appearing on all the disc jockey shows I could, in order to publicize the band.

When a movie star sits and talks to you, it's almost always, and only, because she's promoting something.