Thorsten Heins Quotes

Now if you go exactly where your competitors are, you're dead.

When you compete with Wal-Mart, even if you think you've found a niche don't ever become complacent.

Most companies in a capitalistic system compete mightily to obtain monopolistic positions so they can avoid capitalistic competition thereafter. Whenever a business person must compete for price, he tends to describe that derisively as a “commodity business” and tries to remedy the situation.

There's competition everywhere.

When you're in 45 markets, you take it on the chin here and there.

The biggest cost of my business is competition - promoters bidding against each other to get a tour.

In a commodity business, it's very hard to be smarter than your dumbest competitor.

We could be the biggest pantyhose seller in America, but we don't want to weaken the link in shoppers' minds between Home Depot and do-it-yourself projects.

Standards wars involve lots of variables, and understanding them often seems more an art than a science. They generally involve just two big players, and end in a winner-take-all situation.

The way companies hang on to their marketshare is by being scared.

While it is often true that the enemy of my enemy is my friend, it seems like Yahoo's almost obsessive focus on Google is taking away from its other businesses.

I am the largest market shareholder of clothing in the U.K. and I am not a destination shop for food. If the clothing market is affected - and it has been - and I hold my market share mathematically, then fine, I am doing no worse than the market is doing, which is exactly the case, but I'm losing revenue.

The annals of business are filled with stories of companies that thought they had it made and could milk their enterprises without having to bother about improving their products or services. It's amazing how fast they found their markets disappearing.

In advertising not to be different is virtually suicidal.

If you change the rules of the market, you can be more successful than your competitors.

If all you're trying to do is essentially the same thing as your rivals, then it's unlikely that you'll be very successful.

It's not easy being number two. As a marketer, you have limited choices - you can pretend you're not defined by the market leader, or, you can embrace your position and go directly after your nemesis.

You should learn from your competitor, but never copy. Copy and you die.

I want everybody in the news business to think of ABC before they go any place else. If it costs us an extra few thousand dollars to do that, what does it mean?

Competition is good because we need to educate customers, and Ozon.ru itself will not be able to do it.

There's no evidence that large, diversified food companies win over time.

I don't see anything Wal-Mart can do that other retailers can't.

The marketers can compete with free; it just has to be better. Look at bottled water if you don't believe me.

In business, the competition will bite you if you keep running, if you stand still, they will swallow you.

Competition is always there.