Creativity is thinking up new things. Innovation is doing new things.
The core value that differentiates Apple is our ability to innovate.
Investing in innovation, which was my broad theme talking to [Warren Buffett ], that included health vaccines, it included energy and education.
Innovation no longer remains a choice but has become an imperative.
Investing in tomorrow's technology today is more critical than ever.
But, you know, Cronaca isn't more innovative than what comes after.
I think imaginative exercises can have a profound impact on the future - what you can imagine can sometimes turn into something you can figure out how to build.
Innovation and creativity are the juiciest parts of running a business.
Innovation, I believe, is the only way that America will regain the initiative in a global dynamic economy.
You name it, we're out there with the latest and the best cutting edge.
Today's smartest advertising style is tomorrow's corn.