Creating content and never being afraid to try something new have been my two hallmarks.
The more followers you have, the more you can promote your movie. You know? It's all, like, a business thing.
The parallel we like to make.... is the idea of becoming the next Warner Brothers, which is a company that creates the content, but they also produce the content. They also distribute; they also market. So we say that because Fine Bros. and Warner Brothers is fun to say.
Content is power in today's world, and if you can own that content, create it and make interaction more of an experience than a transaction, you create a different kind of loyalty.
Social media has shaken up the world of sales, with Facebook, LinkedIn and Twitter offering new ways to hound leads and unprecedented insights into clients.
By using the digital platform YouTube, I have been able to build and grow my content-creating business and am proud to call myself a successful female entrepreneur.
I feel like we always kept our core philosophy of making content that we would wanna watch, and there's definitely a different scale we are offering that at today.
Believe it or not, I want to keep growing my audience.
The planned use of information targeted at specific audiences using any media available to achieve desired outcomes that primarily benefit the source
We're a content company. And if we create the best content, every distributor will want what we have.
What I worry about the most is the competition for young eyeballs. We have so many other competing forms of media. I don't take any audience members for granted.
We shouldn't be ashamed of getting people to click on content that we're proud of.
Perhaps marketing is about to transition to a new kind of profession, one that requires insight, dedication and smarts.
I'm a content creator, so I like to read the comments, and I like to engage, because if people aren't interested in what I'm doing, then I'm not doing a good job.
People are looking for original content in many different places, as are advertisers. This takes us into a whole new ballgame.
Early on, even in college, I figured out that it was just more interesting to me to create content than to write about other people. So that makes it more marketable.
Your YouTube channel is your show. I think it's a wonderful platform for anyone who wants to have stronger creative control over their content, their message, their vision and their branding.
Premium content matters.
I always knew that content was the best way to sell things, but my thing was, why sell other people's stuff if I have a point of view?
I think if you make good, interesting content with compelling story lines and good characters, people will tune into the web for as long as you want them to.
My partnership with YouTube is one that I really, really treasure and I want to carry through. I mean, I don't just say it because I work with them; I genuinely am a fan of YouTube, so that's where I'd want to see my content.
You can't be like, 'Alright, I'm going to make this viral!' You just put stuff out there, and you hope that people engage and resonate with it.
Success is no longer content. It's how it sells.
There was a time and a place when a pure content start-up had a chance, and that time has passed.
Millennials don't want to be bombarded by ads. But what is so interesting to me, though, is how willingly they accept native content. Or native advertising - it's not even native content.
