Astro Teller Quotes

The history of innovation is the story of ideas that seemed dumb at the time.

To innovate is not to reform.

Innovation is hard. It really is. Because most people don't get it. Remember, the automobile, the airplane, the telephone, these were all considered toys at their introduction because they had no constituency. They were too new.

A lot of technologies in the world were unusual in the beginning, and became standard. That's the beauty of bottom-up entrepreneurship and innovations.

New ideas in technology are literally a dime-a-dozen, or cheaper than that.

The day before something is a breakthrough, it is a crazy idea.

Innovation is a big risk. It can also be a big reward - but a big punishment if you fail.

The mark of greatness is when everything before you is obsolete, and everything after you bears your mark.

One of the greatest things that Apple and Jobs were very good at doing was daring to do the very different thing. It's what I did with my cookbook, frankly.

The breakthrough innovations come when the tension is greatest and the resources are most limited. That's when people are actually a lot more open to rethinking the fundamental way they do business.

My show was revolutionary, ground-breaking. When I came on the scene, people were not doing a thing.

Everybody believes in innovation until they see it. Then they think, 'Oh, no; that'll never work. It's too different.'

If you are truly innovating, you don't have a prototype you can refer to.

It is very important to lead the field and innovate in game design.

The nature of an innovation is that it will arise at a fringe where it can afford to become prevalent enough to establish its usefulness without being overwhelmed by the inertia of the orthodox system.

In any industry, the people with the freshest ideas usually come from outside.

Especially in technology, we need revolutionary change, not incremental change.

Cutting edge, breakthrough, television. That's what we want to do.

Innovation distinguishes between a leader and a follower.

I'm not a pirate. I'm an innovator.

Every company needs to have a skunkworks, to try things that have a high probability of failing. You try to minimize failure, but at the same time, if you're not willing to try things that are inherently risky, you're not going to make progress.

The young Steve Jobs had a hard time articulating something that didn't exist. He could see it, taste it, knew what it felt like, but he didn't have all the language because it hadn't been invented yet. People didn't fathom the personal computer on a mass produced level.

But Apple really beats to a different drummer. I used to say that Apple should be the Sony of this business, but in reality, I think Apple should be the Apple of this business.

Buckminster Fuller was one of those world historic geniuses who reminded us of the extraordinary things that are possible, and inspires all of us to set about doing them!

I know the rewards of focusing on innovation and outcomes as opposed to hours. I've been fortunate to work with brilliant entrepreneurs who didn't have years of experience, and yet they changed the world.