John Wanamaker Quotes

It is flagrantly dishonest for an advertising agent to urge consumers to buy a product which he would not allow his own wife to buy.

What is the difference between unethical and ethical advertising? Unethical advertising uses falsehoods to deceive the public; ethical advertising uses truth to deceive the public.

Advertising is legalized lying.

There's a lot of stuff that's not good that's touted as being good.

Consumers recognize, and don't like, corporate lying.

I can not think of any circumstances in which advertising would not be an evil.

Parliament must not be told a direct untruth, but it's quite possible to allow them to mislead themselves.

Regardless of the moral issue, dishonesty in advertising has proved very unprofitable.

If you go to the supermarket and buy a package of food and look at the photo on the front, the food never looks like that inside, does it? That is a fundamental lie we are sold every day.

Just because it sparkles doesn't mean it's good.

A blunt statement can be as false as any other.

Can advertising foist an inferior product on the consumer? Bitter experience has taught me that it cannot. On those rare occasions when I have advertised products which consumer tests have found inferior to other products in the same field, the results have been disastrous.

Beware of false knowledge; it is more dangerous than ignorance.

Advertising is a racket, like the movies and the brokerage business. You cannot be honest without admitting that its constructive contribution to humanity is exactly minus zero.

A bare assertion is not necessarily the naked truth.

Crying wolf is a real danger.

They've gone to great length to disguise the fact that I'm not in the band, even sending out a photo to promoters with my picture in it which then winds up in some of the ads on the flyers.

A half-truth is usually less than half of that.

The salesman knows nothing of what he is selling save that he is charging a great deal too much for it.

WARNING: POLITICAL ADVERTISING CAN LEGALLY DISTORT THE TRUTH.

Fraud is fraud. And consumers of any product - whether you want to buy a car, participate in fantasy football - our laws are very strong in New York and other states that you can't commit fraud.

You're not allowed to lure people into spending their money or betting their money based on false representations.

I committed pretty much the worst thing you can do, which is defraud the readers.

If people felt that they were misled with 'It Comes at Night,' they should know that the marketing here is deliberately misleading you in an honest way, in that we're not hiding what isn't there: we're hiding what is there.

Lying is a cooperative act. Think about it. A lie has no power whatsoever by its mere utterance. Its power emerges when someone else agrees to believe the lie.