KEN AULETTA

There are those who believe a liberal or a conservative bias permeates the media. I don't. The operative press bias is one that favors conflict, not ideology, and it is lashed by a market-driven bias to boost ratings or circulation with more wow stories, more sizzle.

Passion without focus can lead you astray.

You can not reduce issues to simple yes or no answers in a plebiscite.

Without vision, even the most focused passion is a battery without a device.

Objective is the wrong word. Rather, it's fairness. Objectivity is a false God. Instead we should strive for fairness and transparency.

Newspapers are inherently inefficient and anger a lot of people.

I think the press, which arguably was cowed by the (Bush) administration in the run-up to the war with Iraq, was certainly not cowed in covering the aftermath of Katrina.

Poorer people tend to watch more television because they can't afford other diversions.

Journalists prize independence - not teamwork.

An important reason Google is usually listed among the world's most trusted brands is that it conveys a sense that the user comes first.

The digital revolution has disrupted most traditional media: newspapers, magazines, books, record companies, radio.

Journalists prize independence - not teamwork.

Stanford University is so startlingly paradisial, so fragrant and sunny, it's as if you could eat from the trees and live happily forever.

Among the enduring truths I keep bumping into when there is the luxury of time to get to know people or institutions, is that their decisions are often made for what are not, strictly speaking, reasons of logic.

Without vision, even the most focused passion is a battery without a device.

An important reason Google is usually listed among the world's most trusted brands is that it conveys a sense that the user comes first.

Perhaps the biggest problem in journalism is the cult divide between journalists and corporate owners.

Poorer people tend to watch more television because they can't afford other diversions.

Passion without focus can lead you astray.

Always point your finger at the chest of the person with whom you are being photographed. You will appear dynamic. And no photo editor can crop you from the picture.

If the Ivy League was the breeding ground for the elites of the American Century, Stanford is the farm system for Silicon Valley.

We have an electronic democracy.

You can not reduce issues to simple yes or no answers in a plebiscite.

Newspapers are inherently inefficient and anger a lot of people.

The entertainment industry as a whole has given more thought to the pollution of rivers than it has to the pollution of minds.

The digital revolution is almost as disruptive to the traditional media business as electricity was to the candle business.

There are those who believe a liberal or a conservative bias permeates the media. I don't. The operative press bias is one that favors conflict, not ideology, and it is lashed by a market-driven bias to boost ratings or circulation with more wow stories, more sizzle.

There's a bias on hiring the best engineers wherever they come from. It does seem like a lot of the non-engineering execs come from Ivy League schools, as is true in much of corporate America and government.

I think the press, which arguably was cowed by the (Bush) administration in the run-up to the war with Iraq, was certainly not cowed in covering the aftermath of Katrina.

The importance of humility. We need the humility to know that truth can be ephemeral, that this can be but one version of the truth.

Objective is the wrong word. Rather, it's fairness. Objectivity is a false God. Instead we should strive for fairness and transparency.

Zuckerberg had the good sense to know both his own limitations and interests. He wanted an executive who would free him to do what he loved: code, and enhancing the Facebook platform.