INDRA NOOYI

The one thing I have learned as a CEO is that leadership at various levels is vastly different. When I was leading a function or a business, there were certain demands and requirements to be a leader. As you move up the organization, the requirements for leading that organization don't grow vertically; they grow exponentially.

When it comes to women, there has been a tendency to define women in sports in the context of their relationships - they watch games because their husbands watch. They're interested because their kids play a sport. They buy tickets to a sporting event because it's a way to spend time with family.

Blogging and the Internet allow us to engage in a lot more real time conversations as opposed to a one-way dump of information or a message.

I don't think the deficit of the country is a Republican issue or a Democratic issue. I think it's a country issue. I don't think worrying about the reindustrialization of America is a Republican or Democratic issue.

India is a country with huge potential, and it remains an attractive high priority market for PepsiCo. We believe we have only scratched the surface of long term growth opportunities that exist for PepsiCo and our partners.

I've been around the bend in corporations.

When I talk football with my friends, I don't talk about Tom Brady's hair. I talk about how he handles the blitz, or how he runs his offense. I talk as a fan. I don't want pink jerseys, and I don't want dumbed-down content. I want to be treated as a real fan - because I am proud to be one.

Before blogs, it was all about physical presence. We used to send out videos and audiotapes to communicate. Blogging and the Internet allow us to engage in a lot more real time conversations as opposed to a one-way dump of information or a message.

In 1994, when I came to PepsiCo, there were really three businesses. They were soft drinks, which included both bottling and the concentrate company. There were salted snacks - Frito Lay. And restaurants where we had, we all talk of them, Pizza Hut, KFC and a whole bunch of casual dining chains.

I play the guitar when I want to relax. But to play the guitar, you cut the nails. So one day, I'll cut the nails off.

When you have to do as much as women do, the Internet allows you to - from home - figure out a way to extend your reach and power in the world. It allows you to do what job you've done traditionally, and create aspirations by carrying on a job and using the Internet to amplify everything you're doing.

The distance between number one and number two is always a constant. If you want to improve the organization, you have to improve yourself and the organization gets pulled up with you. That is a big lesson. I cannot just expect the organization to improve if I don't improve myself and lift the organization, because that distance is a constant.

After PepsiCo, I do want to go to Washington. I want to give back.

When I grew up there was no web, blogging or tweeting. In fact, where I grew up there was not even television! I met a lot of my friends in school and in college, and they are still my friends today.

I read every country's perspective on an issue. I also play many games like Bridge, Scrabble and Sudoku online.

I think innovation as a discipline needs to go back and get rethought and revived. There are so many models to talk about innovation, there are so many typologies of innovation, and you have to find a good innovation metric that truly captures the innovation performance of a company.

There will never be a replacement for that ongoing physical contact. But I don't think blogging is meant to replace the face-to-face of friendships and meetings. Blogging is a way to keep in touch with a larger group of people on an ongoing basis, in a more efficient way.

When I was a kid, I would come home from school, throw my bag, go out to play. My daughter comes home from school, throws her bag, goes to play, but sitting in front of the computer because their definition of play has changed. They don't go out to play. They play on the computer with their friends.

PepsiCo did not have a woman in the senior ranks, nor a foreign-born person who was willing to think differently.

Each and every one of us has unknowingly played a part in the obesity problem.

Food service is a growth area for PepsiCo.

I pick up the details that drive the organization insane. But sweating the details is more important than anything else.

My guilty pleasures are the websites where you can look at the fashions and see how different outfits will look. You can even take a picture of yourself and download it and play with the fashions! I love playing with these websites to see what I can learn.

By five or six, when the heels start to hurt, I kick off my shoes and walk bare feet. But that's not a big deal. Nobody else is at the office at that time, and as for singing loudly, I don't sing loudly. I might hum a tune at times when I am thinking about something, but that's all fine.

I grew up in a Hindu household but went to a Roman Catholic school. I grew up with a mother who said, 'I'll arrange a marriage for you at 18,' but she also said that we could achieve anything we put our minds to an encourage us to dream of becoming prime minister or president.