You can't create a mass market if you don't have a common standard.
If your plan is to put a product out there that people can see and understand, then by golly, we're going to get along just fine.
The goal of any farmer, after producing enough to feed his own family, has always been to find the best place to sell the year's crop.
To truly launch a great product, you need partners. Channel and marketing partners share in your success and share in the costs of reaching your target audience.
There has to be a large number of people and routes that are lined up together. One part is liquidity and the other part is product - there's a lot that can go wrong.
When you went into a Boston Chicken and ordered quarter-chicken, white, with mash and corn, when that was rung up, that would signal all the way along the supply chain the need for more potatoes to be put on a truck a thousand miles away.
I have learned a ton about inventory, co-packing, wholesaling, end caps. All these concepts are easy to breeze by in what I do for a living or assume that there is a marketing manager or specialist in one of our companies that handles that.
In the past, I had the marketing know how to get people to talk about my products, but I didn't have the infrastructure or logistics to fulfill the demand properly.
We don't have to go that far to sell our beer because our immediate accounts sell so much. Places that sold 10 cases before, now they're selling 30.
We look to find partners whose values align with that of our artists. We also look for unique platforms that the potential branding partner can provide. Sometimes that's distribution, and sometimes it's an advertising platform. Each situation is unique.
The object of protection is that of diminishing the distance and the waste between the producer and the consumer
America’s first political economist
When you work in film, you learn to appreciate a distributor. You can have this great little film, but if you don't have a distributor, you are sitting in your living room with a great little film.
We know full well we cannot sell where we do not buy and we cannot sell successfully where we do not carry.
I want to have my own line and collection.
I'm hoping that I'll be able to find a distributor to come into Canada with it, because I think it is a wild and crazy romp that really tells things like it is.
If no one knows your book is out there, no one will think about buying it. It's as simple as that.
The capitalist distribution network, a complex chain of factory, transport, warehouse and retail outlet, is one of the greatest male accomplishments in the history of culture.
Invention is not enough. [Nikola] Tesla invented the electric power we use, but he struggled to get it out to people. You have to combine both things: invention and innovation focus, plus the company that can commercialize things and get them to people.
There are a lot of good ideas that could benefit from big media. You have a lot of companies that hit a wall and can't get beyond a certain level. They need the infrastructure and distribution of a large company.
Eventually, I want to have my own clothing line.
People who run a ready-to-wear company are businessmen rather than production or design people.
When a movie is about to come out on its initial debut, there are a lot of people involved - the financiers, the studio and the producers and also, many times, the foreign distributors. So it is a time of tremendous pressure and uncertainty.
In my Bengali films, I am involved with all the promotional activities, release date posters etc.
A lot of times, I can put a product together with a distributor when I go into my Rolodex for distributors. I can then put it together with a face, such as an artist. And then I can go into my databank of retailers and people that I've been working with through the years of retail, and then also manufacturing.
We have two programs dealing with bulletproof vests, two different systems of actually distributing bulletproof vests from the federal government. Two sets of applications, two different sets of personnel to approve those applications.