I opened up Shutterstock to the whole world. I created a contributor community that anyone could give stock photography a shot.
Stock photos are used everywhere on the Net. Chances are, the website you are on right now uses stock photos somewhere - maybe as the featured image of the blog post. This also means that there will always be a large market for stock photographers.
Anyone can contribute images, and we sell them to designers and agencies all over the world.
We continually hear from our engaged customer base that Shutterstock's content is a true differentiator, given not only the size of the library but also the quality and diversity of the images we offer.
Editorial imagery licensing includes celebrity, entertainment, sports, and news images that capture what is happening in the world around us.
A large wildlife book, start to finish, could take one to two years, but then I would expect to get several good (nature) magazine features off the back of this, plus of course a lot of stock.
No one can deliver visual content like Getty Images.