The first time you say something, it's heard. The second time, it's recognized, and the third time it's learned.
Men get opinions as boys learn to spell, by reiteration chiefly.
We're all shocked by new ideas, and we're less shocked when we hear them again. And less shocked when we hear them a third time.
When I see a play one time, I've got it. When I see it twice, I master it. When I see it three times, I know where the loopholes are.
The one negative to horror is that it's always law of diminishing returns. When you go in the funhouse, the ride is never scary the second time. You will never have that pure experience as when you first watch it.
My mom used to tell me stories at night, read books to me - and I read 'em over and over and over again. And you know what I learned from that? I went back and looked at everything - Why do I like reading the same stories over and over and over again? What, was I some kind of nincompoop? No - the narrative gave me connection with my mom.
Anytime a pitcher hasn't faced a hitter, I feel the pitcher has the advantage. The more times the hitter sees somebody, the more the advantage goes to the hitter.
I made the mistake of watching "A.I." on cable the week they showed it about 792 times, and I ended up watching it every time it was on.
Seeing so much of the same thing suppresses the desire to buy.
I've seen 'Cars' and 'Cars 2' about 1,500 times a piece.
Constant exposure to dangers will breed contempt for them.
Whether people like it or not, my marketing thought is if you keep something in front of people for too long, they get used to it.
I tell personal stories associated with aspects of the theory, and I hope they are interesting and compelling. I don't feel you're going to change a grownup's mind in one reading. People have to be exposed to scientific ideas over and over again for years. It's also not a textbook.
Television is so influential that when an audience sees you day-in and day-out there's a certain acceptance that sets in; you're no longer a threatening personality. They become more willing to accept whatever you present.
...the reader who plucks a book from her shelf only once is as deprived as the listener who, after attending a single performance of a Beethoven symphony, never hears it again.
There's nothing wrong with reading a book you love over and over. When you do, the words get inside you, become a part of you, in a way that words in a book you've read only once can't.
I watch stuff over five times. I'll watch the same person over five, 10 times.
What you hear repeatedly you will eventually believe.
The Christmas story has such power and such appeal every year. There are other stories we get tired of. You think of your favorite movie; you don't want to watch it 15 times.
When you return to the same area a few times, you get that frequent rapport with the public and the fans of the music along with having a certain warmth when you walk onstage.
The aim of the tests carried on with these syllable series was, by means of repeated audible perusal of the separate series, to so impress them that immediately afterward they could voluntarily be reproduced.
One thing that hasn't changed, though, is that we still have to hear the new ad 2 or 3 times before it begins to affect us, even when we're already familiar with the advertiser in question and have a positive opinion of them.
Repetition makes reputation and reputation makes customers.
You are more likely to believe that a statement is true if you have heard it before - whether or not it is actually true.
If I displayed this cup, I might look at it once or twice a week. By using it, I get pleasure from it continually.
