Quality Content Quotes

When I think about too much content out there, one of the things that comes to mind for me is just the volume of really outstanding creators there are.

Longreads embodies a lot of what we really value with Automattic and WordPress.

I'll do any kind of movie, as long as it's a good version of it.

I really like ESPN. They do a great job.

And it's very hard to do this stuff too because there are so many effects movies being done, so many companies busy doing this work and the public just wants to see it. Good work is being done all over the world.

Somebody with a billion followers can tweet, 'See my movie,' and it can still tank. Followers don't always translate into success because I think people are too savvy. When something takes off, it's because people are connecting to it - not because someone with a lot of followers says to care about it.

Whether it's TV shows or the films that I've done, it's always a priority for me that the entire script should be good.

I respect the audience's intelligence a lot, and that's why I don't try to go for the lowest common denominator.

I feel like we always kept our core philosophy of making content that we would wanna watch, and there's definitely a different scale we are offering that at today.

We're a content company. And if we create the best content, every distributor will want what we have.

There are certainly laws and elements that make a film more accessible to mainstream audiences. If you've got Tom Cruise as a strongman, I'm sure it would have larger audiences, but it wouldn't have the same substance.

People have more options to watch quality, professionally produced video than ever before, and they are using those options - whether it is DVR, Netflix or Hulu.

I'm interested in working with great people and exploring great themes in different mediums.

We shouldn't be ashamed of getting people to click on content that we're proud of.

It's not necessarily how many minutes you're on screen, it's the material you have. It's more important what it is you have to do than the amount of time you're there.

I think with most things online, if you treat your audience like friends instead of like Impressions and Clickthrough Percentages and Returns On Investment, then you're off to a great start.

If you put out quality music, you're always going to be in a good place.

I have tried to make decisions to work with great directors, with good scripts, and that makes the pickings real slim.

The broader the topic, the easier it is, not only to fill a book, but to set the bar pretty high for really great stuff.

Premium content matters.

It's very difficult to find good scripts in Hollywood any more.

TV's great. I think the best stuff is happening on television.

If people are given quality stuff to watch, they'll watch it.

My fans do guarantee me a good opening on the day my film releases. So the responsibility is more on me on doing quality work.

I think if you make good, interesting content with compelling story lines and good characters, people will tune into the web for as long as you want them to.