Pricing Power Quotes

Hardware ultimately is a scale game, and it's a differentiation game. If you are literally selling products that are completely undifferentiated, like x86 servers, why would anybody pay you for that?

You could raise the price of, say, a bottle of ketchup to $1.03 instead of $1, and no one would know. Raising prices just 3% per product would add 50% to your pretax income. Why not do it? It's like heroin: You do a little and you want a little bit more. Raising prices is the easy way.

Increasingly prices are set by sellers to raise their prices without a loss of sales sufficient to wipe out the gain.

Basically, the single-most important decision in evaluating a business is pricing power.

Value is not determined by those who set the price. Value is determined by those who choose to pay it.

I've seen articles suggesting that Wal-Mart buys at prices lower than our competitors', and that this gives Wal-Mart an unfair advantage. I don't believe it... What we hear is concern that in some circumstances, Wal-Mart may actually be paying more than our competitors.

For us, the reason that our quality has been high, and I feel that our pricing has been reasonable, is because we don't wholesale.

If you own the only newspaper in town, up until the last five years or so, you have pricing power and you didn't have to go to the office.

I think I've done a lot in this business, whether through screwball methods or not I don't know, that has helped other bands. I made a kind of road for them, you might say. If I raised my price, they found out about it and raised theirs. But somebody had to start it, to make the first move. You have to have the courage and confidence in your own ability. You have to know what the hell and who the hell you are in this business. Music may change, but I don't think that ever will.

I raised my prices since there wasn't any competition it was just the smart thing to do. Why would I keep my prices up if their wasn't anyone to beat?

The single most important decision in evaluating a business is pricing power.

If you've got the power to raise prices without losing business to a competitor, you've got a very good business. And if you have to have a prayer session before raising the price by a tenth of a cent, then you've got a terrible business. I've been in both, and I know the difference.