Engagement is the most important thing about Instagram, and you can lose it if you miss a day.
YouTube is the vlogs and my life, then Instagram is comedy skits and pictures that I take. Twitter's text, and Instagram Stories is even more behind-the-scenes vlog stuff. I'm always posting.
I have more than 4 million followers on Instagram. All the companies I work for want me to guarantee how much I'll post for them, but I'm not going to force my career onto the people who follow me. I refuse to do 40 Instagram posts about any campaign.
Sometimes there can be pressure to post, especially from your followers.
I post pictures that I want to post and say what I want to say. If that's three times a day or three times per month, then whatever.
I think a few pictures at a time.
I think a blog to live really has to be probably four or five times a day.
Your Instagram shouldn't have 35 pictures from the same event.
Of course, you decide which story you want to tell. For me, it's been very authentic, so sometimes I'm super happy, and I post four pictures one after the other; sometimes I'm busy, and I don't. Sometimes I'm sad, and I post a sad picture.
