Niche Market Quotes

When you are starting to run an online business, you need to narrow down a niche market and be able to stick with it until you have a good profit coming in. This can take a while, so you need to have a great deal of patience to make sure that your business is moving in the right direction.

We were never the cool band to like. They tried to put us into a hair-metal thing, but we weren't really Warrant or Poison. We were always outside the box. I think we had a little niche that nobody had - maybe the funkiness had something to do with it.

At first, I found the music I was making really hard to find a home for. I felt like my attitude was really British, but not the actual sounds I was making. Back in 2003, when I made 'Galang,' there were no clubs that had an 'anything and everything' attitude.

There's a market for fiction based on financial services. People wanted me to write stories based on this sector. There's a gap in the market, and I'm trying to fill it.

If you think your initial market might be too big, it almost certainly is.

The rule in the art world is: you cater to the masses or you kowtow to the elite; you can't have both.

Just like multiplex theatres, the industry had become divided, making films that alienated one kind of audience or another. It was really time to come out of the niche and make something that, at a certain level, clicked with everyone. 'Wanted' did just that. It opened the gates once more.

OLD: Be No.1 or No.2 in Your Market. NEW: Find a Niche, Create Something New.

It's not about creating something that eight billion people would like. It's about creating something and being able to reach the maybe, like, one million people that would like it a lot.

Don't bother starting the 10,000th restaurant in Manhattan. Find something to do that if you don't do it, it won't get done.

If a book sells a few hundred thousand copies or a million copies, which is great, it's perfect for PassionFlix because we don't have the same overhead as some of the studios do to make these movies.

If you look at the heritage of the cable business, if you can own a niche, you have a good chance of succeeding.

At Sterling, we're not looking to become a dominating factor in the market. We're looking for an area to carve out for ourselves. We want to become another BMW.

With us, it's a very specific audience. If you like steak, this is it for you.

We don't want to be something for everybody, we want to be everything for some people.

You intentionally start small, because you will not be able to compete with an incumbent... because the incumbent is always going to go for the full solution.

It is a different world, the underground. When you hit mainstream, you hit a saturation level and that turns some people off. When you are on more low-key stuff, it works to your advantage and it creates a buzz on the streets. At that point, the sky is the limit.

Not every show needs to reach the same size of audience, or same width, of a 'Sopranos'.

People like me, like Karen Elson and Soo Joo, we're a very specific woman with a very specific look. I think that's also why we last longer. There's no one else like us.

When I started working in Mumbai, I was interested in working in the indie and niche spaces, as they do make really good cinema, driven by good stories. But then, I decided to explore everything possible.

We knew we were making records for a certain demographic. We didn't look outside of that.

Bars can't be everything to everyone. They must be everything to someone.

You're not going to stay in business, the business of making movies very long because you need the resources in order to keep going. So you have to try and find a niche audience or some kind of audience that has the same likes, dislikes and aesthetic sensibilities that you have.

I'm not a rapper. I stay in my lane.

I'd rather have ten people who are mad for it than ten thousand who aren't.