A good scenario doesn't make a good science fiction story - but it's a setting within which a good science fiction story might be told.
Every story has a place where it deserves to be told.
Any setting can be a good setting for a novel.
It is the privilege of tale-tellers to open their story in an inn, the free rendezvous of all travellers, and where the humour of each displays itself, without ceremony or restraint.
From my years of teaching creative writing, I know that new writers take the setting for granted, as simply a place to set the action, but setting is a vital element in fiction writing and deserves serious treatment.
In fact, the only way to inspire people to embrace change is through setting a narrative and telling a story. It can be central to innovation and change, and at the same time it can preserve tradition and memories.
I think by writing about a place with great specificity, you manage to make it universal.
A digital director shouldn't be out front, but a campaign manager's job is to set a narrative.
I have a very acute sense of place and time, so all of my stories are rooted in a place and a time.
