Logos Quotes

The design of Rhetoric is to remove those Prejudices that lie in the way of Truth, to Reduce the Passions to the Government of Reasons; to place our Subject in a Right Light, and excite our Hearers to a due consideration of it.

You can't learn pathos or profundity.

[Heraclitus speaks as if] in entrancement ... but [also] truthfully.

The laws of the media, in tetrad form, bring logos and formal cause up to date to reveal analytically the structure of all human artefacts.

Two things of opposite natures seem to depend / One on another, as Logos depends / On Eros, day on night, the imagined On the real. / This is the origin of change.

Logos are a graphic extension of the internal realities of a company.

God does not become more divine when we push him away from us in a sheer, impenetrable voluntarism; rather, the truly divine God is the God who has revealed himself as logos and, as logos, has acted and continues to act lovingly on our behalf.

Of the Logos which is as I describe it men always prove to be uncomprehending, both before they have heard it and when once they have heard it. For although all things happen according to this Logos, they [men] are like people of no experience, even when they experience such words and deeds as I explain, when I distinguish each thing according to its constitution and declare how it is; but the rest of men fail to notice what they do after they wake up just as they forget what they do when asleep.

Persuasion is achieved by the speaker's personal character when the speech is so spoken as to make us think him credible. We believe good men more fully and more readily than others: this is true generally whatever the question is, and absolutely true where exact certainty is impossible and opinions are divided.

The word is the Verb, and the Verb is God.

I have been in love with the thought of Heraclitus.

If only I was as eloquent as Demosthenes, I would have to do no more than repeat a single word three times.

Well, logos is science or reason, something that helps us to function practically and effectively in the world, and it must therefore be closely in tune and reflect accurately the realities of the world around us.

The way a story makes an argument is quite different from the way a persuasive essay does it. Emotional truth and the logic of metaphors dominate.

The logos of creation, 'And God Said ...' formed the basis of Christian interpretation of the 'Book of Nature.

Brand is much more than a name or a logo. Brand is everything and everything is brand

Amplification is the vice of modern oratory.

Logos and branding are so important. In a big part of the world, people cannot read French or English--but are great in remembering signs.

If only I was as eloquent as Demosthenes, I would have to do no more than repeat a single word three times. Reason is language - Logos; I gnaw on this marrowbone and will gnaw myself to death over it. It is still always dark over these depths for me: I am still always awaiting an apocalyptic angel with a key to this abyss.

When you're wearing the Avalanche logo, you battle.

Our opponents struggled manfully, desperately; but wind and tide were against them. They had campaign and other papers, good speakers, and large meetings; but we were far ahead of them in singing and electioneering emblems and mottoes which appealed to popular sympathies.

Ultimately a good logo is something that people recognize instantly and relate to.

Am I not a man and a brother?

The human race sleepwalked to oblivion, thinking only of the corporate logos on it's shroud.

Society is now really ruled by its own logos; say rather by a whole pantheon of its own hypostases and powers... we are beginning to suspect that the idols are vain, but their demonic influence upon our lives is not thereby allayed. For it is one thing to entertain critical doubts regarding the god of this world, and another thing to perceive the dunamis, the meaning and might of the living God who is building a new world.