leadership image Quotes
She was the first person in politics who realized that with TV, the visual image of the background for the President would be a critical factor. However, it would not be until the Ronald Regan Presidency until the process became a critical political craft if not an art form.
Freeman is commenting on President Biden’s comments to foreign press while in Europe for a NATO meeting (March 24, 2022) in which he stated Russia using chemical weapons “would trigger a response in kind” from NATO. Two days later (March 26, 2022), President Biden made what Tom Nichols (The Atlantic) called another ‘unforced error’ when Biden said “For God’s sake, this man”—meaning Putin—“cannot remain in power.” White House staff quickly clarified that Biden “was not calling for a regime change in Russia.”
It is the quotee’s thesis that these leaders and many others adopted deliberate affectation to their dress for the dual political purpose of easy public recognition and fitting an image of individuality but short of deviance.