Immersive Tech Quotes

Our project goal was to push the boundaries of VR technology to show what a surf trip feels like from the first-person perspective. I'm excited to share this. It's pretty incredible knowing my mom can now experience riding a 20-foot wave.

I really do think VR is now one of the most exciting things that can be done in this whole sector of consumer electronic entertainment stuff.

Social media companies must combine their mastery of the latest in real-time, location based or augmented reality technologies in the service of clear and consistent storytelling.

I started looking at small companies that were running a sort of virtual reality cottage industry: I had imagined that I would just put on a helmet and be somewhere else - that's your dream of what it's going to be.

When you put on the glasses in a 3-D movie they just kind of sit there and you forget about them.

Virtual reality is extremely exciting. We have the biggest opportunity in sports when you talk about the possibility of bringing fans inside a car going nearly 200 miles-per-hour.

I like live audiences, with real people - virtual reality is no substitute.

When you put the phone down at the concert, there's your 3-D, there's your HD.

Virtual reality is the 'ultimate empathy machine.' These experiences are more than documentaries. They're opportunities to walk a mile in someone else's shoes.

Given the kind of filmmaker I am, the kind of experiences I've been trying to give audiences, I was drawn to the potential of VR before I even tried watching anything in VR.

I just think that VR and AR are going to be a really big deal.

Now, a lot of early VR worlds or universes that are coming online take inspiration from 'Ready Player One.' It's just the coolest thing ever.

Today, the best way to communicate with someone is still face-to-face. Virtual reality has the potential to change that, to make it where VR communication is as good or better than face-to-face communications, because not only do you get all the same human cues as real-world communication, you basically suspend the laws of physics, you can do whatever you want, you can be wherever you want.

Digital makes things feel more real, like you could reach out and touch them.

If you want to move through a virtual reality it’s called a video game, it’s been around forever.

Video games are one step before a whole other virtual universe.

If you can't answer the question 'What is VR adding to that experience?' - and it should be more than just a gee-whiz thing - then that project shouldn't be in VR. You're not taking full advantage of your medium.

Virtual reality is already affecting people on an emotional level much more than any other media, and it has the potential to scale: all you need is an attachment for your cellphone, and you can have this experience.

Virtual reality and augmented reality will change the way we shop.

I've never met a skeptic of VR who has tried it.

VR should offer an experience that's more exciting than watching in 2D, and we're pretty good at 2D storytelling, so the bar's already pretty high.

Yeah it feels a bit more tangible, I suppose, even though you're in a green box for part of the time.

The dimensionality of 3D, the depth of field, the dynamism... it's an immersive experience. And on top of that it's great because the new glasses don't make you want to throw up and they don't give you paper cuts!

It's tricky to get people to go see a movie in theaters today. 'Blair Witch' is playing in D-Box Theaters with the shaking seats. Just think if they gave you a 360-degree headset. Everyone would want to go to the movie.

Virtual reality started for me in sort of an unusual place. It was the 1970s. I got into the field very young: I was seven years old. And the tool that I used to access virtual reality was the Evel Knievel stunt cycle.