Warren Spector is amazing, and his team is as good as any in the business. Shame to see all the revenues from their game entangled with all the madness of the Dallas office.
I do not like to use the term 'Free-to-play.' I have come to realize that there is a degree of insincerity to consumers with this terminology, since so-called 'Free-to-play' should be referred to more accurately as 'Free-to-start.'
Using Roblox is free but the creators are able to charge virtual currency for the experiences. In our bird simulator you can become an eagle for $10.
Each time you buy a used game, this is money that doesn't go into the pocket of the people that took the risk to create this, to finance it, to develop it.
Video games paid for my house. What am I saying? Go ahead and keep playing!
The reason our games generate so much revenue is because we're stupid enough to charge $60 for a box or $50 for a download or something. You need used games because most people can't afford those prices.
Getting direct consumer revenue through movies or games or other culture products is something that we are very suitable for.
The audience has realized how much money the studios make from games now. They're making more money from games than they are from feature films. I mean this is a massive industry. It's still in its infancy. So I really feel lucky to be a part of it.
I think that 'Halo' is a hard property because they don't need to make a film. They make far more money out of the games so why risk?
We allow the top developers whose games are being played millions of times to translate that into U.S. dollars.
