But of course when people watch morning television, Terry, it's a very different animal. You know, they're running around, they're getting their kids ready for school, they're probably doing eight million things, they're brushing their teeth.
I hate it when I see people texting at a show. And talking to each other. They're at a performance; they should respect the performer.
Cinema, radio, television, magazines are a school of inattention: people look without seeing, listen in without hearing.
One of the biggest challenges in the past for me in working on the networks was that audiences have grown accustomed to television being something that keeps you company-background music, something that you have on while you're flipping through a magazine, cooking dinner, talking on the phone, putting the kids to bed.
I did not sit down and watch 'Baywatch' growing up. But I do specifically remember it coming on, and I remember it going off. I watched something that came on right before and then going back to that channel to watch what was coming on afterwards.
Most people just half-watch TV. They watch TV while they are doing many other things in the environment of their home. So, what they are doing goes through their ears as much as through their eyes. In television, the narrative and characters are in the foreground of everything, because you are watching TV as you do other stuff.
Do you know, I'm not as much of a moviegoer as I should be, and I do end up - because I'm travelling so much - I end up seeing movies on aeroplanes, which is the worst possible way to see a movie!
I got my first kiss while watching 'Titanic', oddly enough, so I think I was more focused on that than the actual movie.
I have no interest in Twitter or Twotter or Twatter. It would never occur to me to use it. People who Tweet during programmes are always asking, 'What happened then?' If you're bloody Twittering away all the time, you miss what is actually going on.
