Business Goals Quotes

Microsoft has had two goals in the last 10 years. One was to copy the Mac, and the other was to copy Lotus' success in the spreadsheet - basically, the applications business. And over the course of the last 10 years, Microsoft accomplished both of those goals. And now they are completely lost.

Our goal is to make General Motors the most valuable automotive company. Clearly, that is having sustainable profitability and driving great returns for our shareholders.

I've never had the experience of 10 years at Unilever and five years at Coca Cola. But I'm not the marketing director who only wants 25 per cent a year on the revenues. In the old days, you sold something, and you would be happy. At Ajax, we thought we needed more from that than selling a seat and making five grand.

I can honestly say that TOMS is my future. I mean I have no desire to start any other company for as long as I live because this is the perfect blend of business and philanthropy to me.

A business that makes nothing but money is a poor business.

Most companies are out to make money. They aren't worried about anything except whether they can buy their new BMW next month.

I think part of what happens is that small labels want to get bigger. And bigger is not better.

Good businesses generate missions to drive their profits. Great businesses generate profits to drive their missions.

The lesson for businesses is you are dealing with real people. Those are your customers, those are your employees, those are your bosses, and the better you understand how real people tick, the more successfully you will be able to accomplish your goals.

We don't actually plan to launch new businesses over the next few years, but we are planning to take the ones we have into new territories.

The Ford family wants the company to succeed. Period.

There are three reasons to be in business. To make money, to have fun – and to make money.

Creating a strong business and building a better world are not conflicting goals - they are both essential ingredients for long-term success

I think of digital as a means to an end: How do I service and get more loyal customers, how do I achieve operational excellence, and how do I change my culture?

At the end of the day in business, it's not about peer review and getting into a scientific journal. You either increase sales, or not.

I'm not in business to be loved, but I am in business.

People who decry the fact that businesses are in business "just to make money" seldom understand the implications of what they are saying. You make money by doing what other people want, not what you want.

Rarely, if ever, has a cable news channel employed a host who has previously campaigned for the business goals of the channel's parent company. But as channels like MSNBC have moved to more opinionated formats, they have exposed themselves to potential conflicts.

We kinda look at this as the second or third chapter of our lives. After college, most people figure out what they want to do with their lives. But we already know what we want to do in the future and that is to continue to further our business goals.

In a truly great company profits and cash flow become like blood and water to a healthy body: They are absolutely essential for life but they are not the very point of life

Earning money is not a sin, and the bottom line is growth.

The label does what's good for the label. Always.

One of the biggest lessons I've learned is that there has got to be a reason for what you're doing. You actually have to care about what you're doing. The business has to be about something. Whatever the point of it is does not have to be inconsistent with making money, but usually if that's the sole reason, it is not very successful.

We spend a great deal of our energy making sure that small businesses have help in navigating to the outcomes that they want.

I'd love to have a production company one day, and I'd love to maybe venture out with other industries.