Simon Mainwaring Quotes

One of the greatest challenges companies face in adjusting to the impact of social media, is knowing where to start.

With the never-ending stream of new social technologies, apps and platforms rolling out every day, its easy to get lost in the minutiae of social media. Yet for there to be effective change, especially within large, top-down, hierarchical institutions, a company must have an over-arching understanding of the new role it has to play.

I think part of the reason some coaches don't want to be involved with social media is that they expect to be able to do it at a certain level. A lot of them are like, 'I'm not going to do it if we can't hit 100,000 or 200,000 followers.' Well, you're not going to right away.

I don't play for social media.

When I talk to CEOs, they're not educated about social media.

Customer service teams at many companies have already embraced social media, often out of necessity.

You've got to be very cognizant of the correlation between social media links and business because they don't always correlate as highly as people would like.

No surprise that, as companies have adopted social media en masse, demand for software and applications to manage and monitor social use has exploded.

I have a private Instagram and an official one, so I'm not opposed to social media.

I have an amazing social-media wing man who manages my Facebook fan site. All my blogs get copied there.

One of the most delightful parts of being a writer is connecting with people via social media. I devote ten minutes out of every writing hour to Twitter, Facebook, Goodreads, LinkedIn, Pinterest, and other sites. I don't use assistants for that. It's me and all of my friends, fans, readers, and colleagues on the crazyboat.

From its humble origins in college dorm rooms, social media has quietly crept into the boardroom.

I don't look at social media, I have some people who look after it so whenever I want to post anything I send it to those guys so I don't have to look at the apps.

I think social media tools are helpful, so long as you pick your social media wisely.

When people laugh at social media it's because they don't understand how much work is involved. It's like creating any kind of content.

The leverage and influence social media gives citizens are rapidly spreading into the business world.

I have invested in four social networks. More than any other.

While I am not saying Facebook cannot be a wonderland for marketers, I am still waiting to see the proof of it, and so should every reporter.

Among the social media - I've tried them all - Facebook is a bit of a game, but Twitter is a productivity tool. I use it regularly and I'm addicted to it.

I don't know how you can justify leaving any engagement behind in the social Web of 2011.

Think about what people are doing on Facebook today. They're keeping up with their friends and family, but they're also building an image and identity for themselves, which in a sense is their brand. They're connecting with the audience that they want to connect to. It's almost a disadvantage if you're not on it now.

Certification programs for social media are blossoming as a response to the demand for more social media training. Both industry professionals and recent graduates are tapping into tactical training programs to help them stay up to date as the industry grows.

Once you've worked as a writer and editor in the world of social media for a decade, the way I have, you start to notice patterns.

I wrote 'The Facebook Era' because I felt like it needed to be written, and I was one of the people who might be qualified to do so. Specifically, my background is that I developed the first business application on Facebook.

In truth the social media elements of the Obama campaign, while extremely innovative, did not produce a lot of results.