Akio Morita Quotes

Business fascinates me. It's very creative.

Every new invention is like a baby. You think it may cure cancer or become the president, but in the end, you're happy it just stays out of jail.

The most essential thing for us was to get the business model right, then put the world-class technology under it to support it. At Merrill, that meant not doing what people expected.

I wouldn't be who I am without my husband, who handled the business end of Donna Karan so I could be creative.

If an ad campaign is built around a weak idea - or as is so often the case, no idea at all - I don't give a damn how good the execution is, it's going to fail.

Business and growing jobs is about taking risk, sometimes failing, sometimes succeeding, but always striving. It is about dreams. Usually, it doesn't work out exactly as you might have imagined. Steve Jobs was fired at Apple. He came back and changed the world.

Daring ideas are like chessmen moved forward; they may be beaten, but they may start a winning game.

I suspect that most retailers are so busy buying goods, taking care of markdowns, and so on that they have too little time to give thought to creativity.

I want to involve creativity more in technology and business. It is obvious that for us to be successful, a healthy relationship with creativity is needed.

When I give talks, I often quote from a button I received at a Google event: Always Be Creative. I use it to illustrate how important creativity is in technology and business.

Look at the computer industry. I've watched a lot of companies come and go, some that were right at the pinnacle of their success.

Ideas are commodity. Execution of them is not.

Talent is what drives technology companies.

I'd like to be remembered, as a copywriter who had some big ideas. That's what the advertising business is all about. Big ideas

Competition is a great thing and critically important in any industry. I respect the companies that build their brand through innovation/great product, packaging, sharp marketing and clever ideas.

Every startup CEO should understand Gamification, because gaming is the new normal.

Ideas are like everything else. They've got to be marketed.

Business has only two basic functions - marketing and innovation.

When you're in business, if you have some sort of gimmick it's a huge advantage.

The most powerful force in the world is a big idea- if it is the hands of a great entrepreneur.

A taste for literature and a turn for business, united in the same person, never fails to make a great man.

Go to work! Go to work in the morn of a new creation... until you have... reached the height of self-progress, and from that pinnacle bestow upon the world a civilization of your own.

Building a mission and building a business go hand in hand.

Game design isn’t just a technological craft. It’s a twenty-first-century way of thinking and leading.

Change the world. Build a business. Have fun.