Jacques Ellul Quotes


Propaganda must not concern itself with what is best in man - the highest goals humanity sets for itself, its noblest and most precious feelings. Propaganda does not aim to elevate man, but to make him serve. It must therefore utilize the most common feelings, the most widespread ideas, the crudest patterns, and in so doing place itself on a very low level with regard to what it wants man to do and to what end. Hate, hunger, and pride make better levers of propaganda than do love or impartiality.


Citations

Ellul, Jacques. Propaganda: The Formation of Men's Attitudes. Translated by Konrad Kellen and Jean Lerner, Vintage Books, 1973, p. 73.

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Jacques Ellul
Jacques Ellul
  • Born: January 6, 1912
  • Died: May 19, 1994
  • Nationality: French
  • Profession: Philosopher

Jacques Ellul was a French philosopher, sociologist, lay theologian, and professor who was a noted Christian anarchist. Ellul was a longtime Professor of History and the Sociology of Institutions on the Faculty of Law and Economic Sciences at the University of Bordeaux. A prolific writer, he authored more than 60 books and more than 600 articles over his lifetime, many of which discussed propaganda, the impact of technology on society, and the interaction between religion and politics.