Masayoshi Son Quotes

To make any future that we dreamt up real requires creative scientists, engineers, and technologists to make it happen. If people are not within your midst who dream about tomorrow - with the capacity to bring tomorrow into the present - then the country might as well just recede back into the cave because that's where we're headed.

We think of our future as anticipated memories.

I believe you can remember the future as much as the past.

Human's can't live in the present as animals do; they just live in the present. But human's are always thinking about the future or the past.

What I sell is the higher knowledge of knowing what's next and not following the trend of what's now.

Our imagination it is our greatest ally . . . Imagination is a very, very powerful thing. It literally invents the path before you.

The technical process which is interesting in it's own right but I think the creative process is what's more intriguing to me.

Anticipation forward points the view.

You have to think outside the box.

[M]emory is time folding back on itself. To remember is to disengage from the present.

The future isn't something hidden in a corner.The future is something we build in the present.

The imagination is how things get done. You have to cultivate creativity.

Artists are in the imagining/ prototyping business. Society needs people to be out there thinking of what might be. That cannot be something we just delegate to politicians or technologists.

Constraint inspires creativity

If you weren’t an optimist, it would be impossible to be an architect.

The future is always here in the past

Our job is to read things that are not yet on the page.

Imagination judges the future by the past, but concerns itself with the future more than with the past.

Usually, the main problem with life conundrums is that we don't bring to them enough imagination

Imagination is a valuable asset in business and she has a sister, Understanding, who also serves. Together they make a splendid team and business problems dissolve and the impossible is accomplished by their ministrations.... Imagination concerning the world's wants and the individual's needs should be the Alpha and Omega of self-education.

The problem is not one of prediction. It is one of imagination.

The basis of action is lack of imagination. It is the last resource of those who know not how to dream.

There's an old Wayne Gretzky quote that I love. 'I skate to where the puck is going to be, not where it has been.' And we've always tried to do that at Apple. Since the very, very beginning. And we always will.

Think, the successful idea is always in your mind. Think it out.

[Mathematics] unceasingly calls forth the faculties of observation and comparison; one of its principal weapons is induction: it has frequent recourse to trial and verification; and it affords a boundless scope for the exercise of the highest efforts of imagination and invention.