Bruce Cameron Quotes

Gone are the days when a publisher could take out an ad, count on a few reviews, and have an author do a couple of signings. Nowadays, readers want to feel a connection with an author.

Not surprisingly, the chief way self-published authors get the word out about their books is through the Internet.

I find it hard to think of myself as selling books. I don't even have a Web site. I want to sit and write, not sell.

With social media, you don't just publish a book and figure you've done your part; your fans want to talk to you, have a conversation. It means, though, that you can connect with your readers like never before, so you don't have to guess what they like - you can ask.

My whole career began because I was always putting my music on the Internet. By the time I had my first tour, I had an audience everywhere I went, because people were listening online.

When people are making the decision to put a piece of content online, they really do truly want to get it in front of the largest audience.

I was one of the first authors to have an active website. I'm totally obsessed with technology. I'm always looking for ways to connect with my readers. I answer all my fan mail.

I'm very comfortable with tweeting, I have a very active author Facebook page, I Skype book clubs all over the world.

The most important thing is readers. I've got a huge Twitter following, but I don't really think it sells books; I don't think a huge Facebook following sells books - although these things aren't bad, of course.

I talk to my readers on social networking sites, but I never tell them what the book is about. Writing is lonely, so from time to time I talk to them on the Internet. It's like chatting at a bar without leaving your office. I talk with them about a lot of things other than my books.

The effort of every time I put out a video, it was like, 'Okay, I've got to put it on my Facebook, I've got to put it on my website, what's the view count now? What's the view count now? What's the view count now?' You get obsessive with it.

Traditionally, WWE used to shy away from that Internet kind of fan base. But I think increasingly, in life in general and every aspect of entertainment, social media, the Internet fan base is now massive.

I read all my fan comments on my social media. I love answering questions.

I think because we were a girl group, there was such a stigma, so we had to engage with fans - social media was such a big part of our journey.

Especially as newcomers, it's really important to have the Internet, where people can talk about you and listen to your music.

The best time to start promoting your book is three years before it comes out. Three years to build a reputation, build a permission asset, build a blog, build a following, build credibility and build the connections you'll need later.

It's not easy to run a social media account over a long period of time, but we love communicating with our fans every day and night.

I think time has changed a lot and you need to be presentable all the time. Social media has become really important and I feel some artistes must not be sleeping as they need to be visible all the time.

I'm not the rapper that's too cool to tweet and talk to fans.

I do love the social-media aspect of working records nowadays. You can do a video and put it up on social media, and people check you out who would never check you out before. I think it's much cooler that you can just get the product right to the fans.

On my posts, I would tell people, 'If you like this, give it a share.' If you go online and look at my videos, you might see where I have 80,000 likes, but 525,000 shares. That's where you gain more people as followers coming in. It took me a second to learn it all, but now that I have, it's been a blessing and a curse.

Most of our fans don't get to interact with us or know our personalities except through social media.

I'm active on social media because that's such a big reason why K-pop and Korean music performs the way it does.

'X Factor' did a lot for me, but things truly started to take off for me when I went to social media.

I don't spend a ton of time interacting, but I feel like I probably do more than most rappers/artists. I just find it interesting to be able to communicate with fans. It's cool.