SUMNER REDSTONE

We need to listen to consumers' needs.

Success is not built on success. It's built on failure. It's built on frustration. Sometimes its built on catastrophe.

The reason we have not gone to newspapers is because its a slow growth industry and I think they are dying. I'm not sure there will be newspapers in 10 years. I read newspapers every day. I even read Murdoch's Wall Street Journal.

Murdoch paid too much for the Wall Street Journal even when he didn't have any competition.

I think we're in the beginning of a bull market. When a bull market begins, nine months later the economy turns around.

We recognize the need to adapt to a changing competitive environment.

Sometimes divorce is better than marriage.

The newspaper is dying. I'm not sure there will be newspapers and its one business I'd never be in.

It was always tough, but today we are in the throes of something we have never seen in our history. It's clear in recent times the market is looking for a bottom.

Viacom's results for the first quarter put the company on a fast track for another record year in 2004.

We understand that the real market value of Blockbuster may never be fully realized as a wholly owned part of Viacom.

The Internet is a powerful way to make lots of money... But we are not going to buy Yahoo!

I’ve never felt that his private life was the way to judge him. We should judge a president by the way he performs as president.

We don't think that someone who effectuates creative suicide and costs the company revenue should be on the lot.

In order to succeed, you have to live dangerously.. as long as the danger is rationally accepted and as long as the rewards far outweigh the risk.

I will believe in the 500-channel world only when I see it.

I am very pleased with the progress of the new CBS Corporation. The Company's rapid pace of change and innovative approach to emerging business opportunities can be seen in the many strategic announcements we have made over these past few months. The more focused and more nimble organization we sought to create has become a reality and that aggressive spirit of excellence and innovation will continue to benefit shareholders for many years to come.

At the time we acquired Viacom, everyone said I had overpaid. But even at today's depressed prices, that investment is worth billions. Everyone was saying MTV was a fad. I knew better.

To have big success, you must have big dreams, and you must be willing to take a chance.

One doesn't accept bad challenges. Part of it is always the risk-taking without seeing that the risks are rational and the rewards are commensurate.. are more than commensurate.. with the risks.

When I lose my marbles which is never, when I lose my energy, I travel the world today for Viacom, China, Turkey, Dubai, Kuwait. When that happens, I'll know enough to retire, but that's never gonna happen. I'm here for forever.

I love Viacom. I love CBS. And so I don't want to die. I have a will to live. The same will to win that I've always had. And — I'm gonna fight death as long as I can. I like it here. I don't want to go anywhere else.

I've always had that obsessive will to win and a commitment to excellence.

Great success is built on failure, frustration, even catastrophe.