ANN CAVOUKIAN

Consent allows individuals to set conditions for the use of their data, access the information relating to them that others have obtained, verify the accuracy of that information, check to make sure companies comply with the rules, and seek redress for any harm that results from the misuse of their data. Remove consent, and the other privacy checks and balances collapse.

In this era of massive online connectivity, the majority of privacy breaches and data leaks remain unknown, unchallenged, and unregulated. Regulatory compliance alone cannot ensure privacy.

Individuals deserve the right to control what happens to their personal data at any given moment -- not only after someone else has obtained it, perhaps even without consent.

Individuals deserve the right to control what happens to their personal data at any given moment -- not only after someone else has obtained it, perhaps even without consent.

In this era of massive online connectivity, the majority of privacy breaches and data leaks remain unknown, unchallenged, and unregulated. Regulatory compliance alone cannot ensure privacy.

Consent allows individuals to set conditions for the use of their data, access the information relating to them that others have obtained, verify the accuracy of that information, check to make sure companies comply with the rules, and seek redress for any harm that results from the misuse of their data. Remove consent, and the other privacy checks and balances collapse.