The biggest risk is not taking any risk... In a world that changing really quickly, the only strategy that is guaranteed to fail is not taking risks.
We should willingly take risks in supporting new projects. The tendency is to play it safe when funding is low, but we need to remember that the greatest risks have the greatest payoffs.
For me, the risks in terms of opening that brewpub were fairly high. I put my house up as collateral, I invested the liquid money I had and two years of my time to get it over, but that's really not much of a risk for what the potential reward was if it worked.
Frankly, I guess, I don't really understand why people, why so many people, are so risk averse. You know, there's always ways to wiggle your way out of any situation if you're motivated enough.
Every time I took these bigger risks, the opportunity for a bigger payout was always there.
The higher the risk, the higher the reward.
Entrepreneurs love to view risk as binary. The more you put on the line, the greater the potential for reward.
The greater the potential for reward in the value portfolio, the less risk there is.
You can measure opportunity with the same yardstick that measures the risk involved. They go together.
I am a great believer that the risk should reflect the reward.
Anytime you take someone's money, that puts enormous pressure. But I think if you want the most reward, you have to take the most risk.
Bigger risk equals bigger reward.
