I think Unix is a great system - especially for running data centers - because it is very mature, very reliable, very scalable. But when I want to go out and populate small devices, I think Java.
My perspective is this: my allegiance is to the best product for my needs. For a computer, this means Macintosh. For phone and tablet, this means Android.
It may be that other developers are finding that their games play better on one platform over the other, so they're choosing to migrate to that platform.
Start-ups often die in the first 18 to 24 months because of formative mistakes, like choosing a bad co-founder or the wrong corporate entity or an inappropriate platform. Ninety percent of the companies the Founder Institute has created are alive because we've helped them avoid those mistakes.
For SpringHill, it's always important that the content find the right platform, not the other way around.
The key thing is, always put the right content on the right network, on the right platform, make it great, and then figure out how to monetize it.
You can have whatever platform you want, but without great content, you don't have anything.
Third-party publishers, like everyone, face increasing risks associated with creating games, and you have to target your resources to the right places and the right platforms.