Good design is as little design as possible. Less, but better - because it concentrates on the essential aspects, and the products are not burdened with non-essentials. Back to purity, back to simplicity.
I believe designers should eliminate the unnecessary. That means eliminating everything that is modish because this kind of thing is only short-lived.
I think the simpler the better.
The form language used by the ancient Egyptians in their structures is minimal.
A designer knows he has achieved perfection not when there is nothing left to add, but when there is nothing left to take away.
Sometimes I like to be more simple - simple colours, to be completely empty.
The absence of clutter is just a clutter-free product. That's not simple.
I usually go with the 'less is more' approach.
Graphical excellence is that which gives to the viewer the greatest number of ideas in the shortest time with the least ink in the smallest space.
Good design means as little design as possible.
I continue to be drawn to clarity and simplicity. 'Less is more' remains my mantra.
The simplest way to achieve simplicity is through thoughtful reduction.
Empty space is never-wasted space. Wasted space is any space that has art in it.
I'm a traditionalist with suits. It doesn't need extra pockets, and I don't want headphone jacks in my jacket. I appreciate designers who do different things, but for me, the most basic version of that item is what I want.
While I tend to keep embellishment minimal as my clients often possess some of the finest jewellery, I enjoy creating ornamentation that appears like installations, to compliment the overall look.
The default movement on a software project should be in the direction of taking elements of the software away to make it simpler rather than adding elements to make it more complex.
I believe in keeping running simple and, in regard to shoes, that would mean no gimmicks, unnecessary cushioning, etc.
There's a reason screens are only this thick.
I think the T-Shirt bra is really special for Victoria's Secret because it's that kind of simple bra that you wear under the t-shirt, so it doesn't have any lace or anything like that. So it's very smooth; it's very comfortable; it doesn't have a lot of padding in it.
I often ask myself, 'What would design be like if objects were made of a single part? Would we return to a better state of creation?'
If Zen has any preference it is for glass that is plain, has no color, and is "just glass."
