A race without journalists also has one advantage for Max: he does not have to give so many interviews.
There's huge potential in China. They have about 50,000 screens and they need content, which we produce a lot.
My own view, there is a need for and a demonstrated need for more journalism now than there ever has been.
We were supposed to stay over in Boston, but when Scribners heard I'd won the Pulitzer, they told me to get on a plane - that Katie Couric wanted my body. And when Katie Couric wants your body, you get moving right away.
The trafficking of sex and violence is comes after the demand for ratings.
Not a day goes by where someone doesn't write me asking me for more 'Sordid Lives.'
There is a great insatiable hunger for good stories throughout the media.
People are always asking me where they can get some of my matches on tapes and DVDs. The people always tell me they see me on Youtube or whatever.
I know that in Senegal, the fans and the media are demanding, and that is normal.
