Fight Popularity Quotes

You can have a fight card full of male fights, but yet when that women's fight comes on, that's what people watch. They're super excited by it.

I would love to box Dillon Danis. But do the fans want to see me box Dillon? Does Dillon put people in seats?

If Dana White said he wanted to fight heavyweight, everybody would watch that fight tomorrow just because they want to watch Dana get beat up or win or whatever it is.

The UFC are promoting a lot of cards and there are a lot of fights that people even don't know that will happen. But Wanderlei Silva vs. Dan Henderson would sell very well.

I think a fight with David Haye, even if he is not American, is going to give positive vibes about the heavyweight division for the American fans and fans worldwide.

Promoters do bigger numbers when Ken Shamrock's name is on the card.

Great fights means great TV ratings.

I think a lot of people miss what I've done in the MMA world. How I was able to market and control the industry so that people wanted to watch my fights. If you look at the fights I've been involved in - in the SEG UFC, in Japan, for Zuffa and today, they have been fights that have turned companies around.

The seventies and eighties are when the division was really good. The fights were very enjoyable and everyone knew when the next fight was. Nowadays, you don't even know who won a fight three days after it happens. We need heavyweights, the people want heavyweights.