You don't do an experimental film to become rich, so the people who are involved are involved because they enjoy the creative aspect of it.
I get deep into the creative aspect, and Nick is the people person.
I think caring too much about the economics starts affecting the creative aspect of the film. That is a dangerous process for a filmmaker. He should make his film without having to worry about how much it has cost or how much it will be sold for.
When you are scripting, the scene, the dialogues, everything comes before you, taking final shape. That is truly the most creative aspect of filmmaking and that is what I enjoy the most.
For video clips, you can always assume that there is a creative component since you are literally dealing with production values.
I haven't thought about getting into production. I'm interested in the creative aspect of storytelling.
I do think there is an important artistic component in what we do. As a technology company I've tried to really stress that.
'Just' writing is every bit as important as any other creative part of a film.
Because there is something difficult and destructive involved, there must be something creative involved as well. Relating to that creative aspect is the point.
