Isaac Hanson Quotes

There's not a great danger in releasing the first single from an album without a video because the momentum from the last album will cause large numbers of fans to buy it.

I started with a website, Jasonmraz.com, pre-YouTube. You could e-mail me directly, and I would send you a CD.

I'm gonna stay an album guy. In fact, concept albums are really blowing my mind right now, because if you want to promote an album, think about it - a concept album might be the way to go.

When I made my first album, there was no indication that anybody other than my parents were going to buy it.

A lot of people see a Nissan ad and they see a finished product in a record store or on iTunes and that's the face of the band.

Unless I've got Katy Perry on the cover of my CD, it's going to be tough to sell a lot of records.

YouTube provides a unique opportunity for all musicians to market and promote their music and directly engage their fans.

I genuinely don't know how many albums I'm going to sell when the new album comes out, because I honestly don't know how many fans I've actually got at the moment.

After we wrote The Wreckoning, our record label did listen.

MTV made a huge impact. Heavy rotation took you from selling 1m albums to 20m albums, and that meant a lot of dough.

Until it's on the radio or online, it's not real. With U2, our album isn't finished until it's in the stores.

This is a way for artists to communicate directly to their fans. If you think of an artist like Bruno Mars, he's using Spotify, creating playlists and listening to music through it.

It's not essential for me to have a big debut week; it's not essential for me to have big radio records.

My most successful album happened back in the mid-'90s, pre-Internet times, with 'Songs For A Blue Guitar.' We were supported by Island Records; we toured a lot. Songs were licensed to TV commercials and movies.

Fifty-one million likes doesn't mean we're going to sell 51m albums or concert tickets.

I spent six figures of my own money to get a tour bus and do a fan tour for my second album. I surprised fans at their houses, and we'd eat food and play video games.

With pop songs, they usually have a three-month roll out.

When we first started in '04 or '05, that's when social media started to become a way to release music and connect with fans - and our fans were kind of at the forefront of that.

When you do mixtapes, a lot of times your fanbase can say, 'We've been getting this for free for so many years, his new album is about to drop, we've listened to it, and we're not going to buy it. We'll download it for free.'

It's easier for fans to consume one or two songs at a time. Not everybody buys records, so some songs can get overlooked.

The way consumers interact with music is different now. It's not an albums business anymore; it's a singles business again, and the industry has gone through that before.

I don't want to release a CD; I want to release the real deal, so we're just gonna take our time.

People don't realize I make records eight or nine months before they come out. I'm directing the videos; I have a lot of work to do. I'm very involved in all that stuff creatively.

I posted some songs on MySpace, and right away people started asking, 'Where can I get a CD?'

If a new artist wants to put out some sort of off-the-wall, crazy deep ballad about the sun or whatever, it might be hard to get traction. It's so much easier for someone established to put out a really heartfelt, deep song and get it played in radio.