Seth Godin Quotes

We cannot assume that past successes will insure future successes.

You may have done 20 great shows in a row and come to one, and it doesn't work. You never presume anything.

Just because you have a good hand today doesn't mean it's good tomorrow. And some of the things we're doing may become very disadvantageous at some point.

If there's one thing that's certain in business, it's uncertainty.

I spent 26 years in the business without ever knowing what I was doing a month from now.

Starting a company, your success is going to be very dependent on how you adapt. You're going to make decisions, you're going to make bets; most of them are going to turn out to be wrong.

Soccer is the most difficult business that we're in, because one day you're on top, and the next day you're very low.

Any plan conceived in moderation must fail when the circumstances are set in extremes.

In our business, things look like a failure until they're not. It's pretty binary transitions.

Just because something is working today doesn't mean it will work forever.

Football's football, it can change very quickly. I know that, I've experienced that many times.

In football, things change quickly.

One mistake, your winning streak is over and you've got to start over again. But you have to be optimistic in life, and I find that it's also beautiful, because if things are too predictable, that sucks, too, right?

We simply have never been able to predict what our next challenge will be.

You cannot change strategy due to a trend.

Every tournament's different.

I don't look further than next year because in our world, anything can happen.

Everybody has a game plan, but the plan changes after the first punch.

In this business, you can't make any plans.

Luck is not a business model.

In a world that's changing so quickly, you're guaranteed to fail if you don't take any risks.

The future you have, tomorrow, won't be the same future you had, yesterday.

In this business if you're good, you're right six times out of ten. You're never going to be right nine times out of ten.

Be prepared to ride the cycles and trends of life; success is never permanent, and failure is never final.

You can never assume that something is going to do well.