Dave Goldberg Quotes

I hate publicists and publicity. But I love the people.

I absolutely realize that a celebrity spokesperson is not ideal.

TNT is a really great company to do a show for. They really believe in their shows and give shows a lot of support. They have it all worked out before you start shooting. Everybody's on the same page.

I try as much as possible to give you a great basic product and what comes out, I feel, is really amazing.

I've never liked the press part of it (no offense), but it comes with the job.

After the 'X Factor,' there were opportunities everywhere. It was all there waiting for me to enjoy. I didn't understand business.

I don't like it when celebrities get voice work. But then again, if I was the producer, I wouldn't want a bunch of no-names doing my show and have to worry about word-of-mouth. I see both sides of the story.

I am convinced that if you serve great value, people will come to you.

Television is so influential that when an audience sees you day-in and day-out there's a certain acceptance that sets in; you're no longer a threatening personality. They become more willing to accept whatever you present.

Public appearances are a headache. I hold mine down to a minimum.

My goal is to get another 30 years out of this business. So I need to figure out the fuel to do that. And so far, I think it's respect and quality and company, not celebrity or box office or stardom. It's not a sprinter's approach. It's more like a long-distance thing. You can stick around a lot longer if you kind of slow-play it.

You need that marketing power. You need to go do the interviews. You need to put yourself out there and risk and be open to the fact that people are going to not like you, and they are just going to rip you apart, and whatever you say in an interview can get quoted out of context.

Today, there's an expectation that you get to know public people. In the past, it was much more what you did and how you presented yourself.

As great as it is, 'Vogue' won't change a designer's business. But if an unknown brand is worn by a certain person in a tabloid, it will be the biggest designer within a week.

You can be a dynamic actor, but could never be a star if you never spend time with the media. That's something that I neglected to do.

I think being in the public eye can only help me launch into the world of fashion.

In all my life I have treated the press with marked contempt and had remarkable success.

If you're in public life, a certain percentage of what you do must be done on television.

It was my job to get the skeletons out of the closet and into the press—which I did.

Doing the press has become as much of a job as getting in front of the camera. You have to avoid burnout, avoid saying anything stupid, but still come across as yourself.

You are as good as your product. When you are used and loved by everyone, your brand equity is high. When you are not, you're not.

What you want to do is you want to own as little sort of hard infrastructure as possible, and your real value is your name and how you build that up.

It takes a long time to get a reputation for quality. There are people in our industry, they're basically copiers. Look at the cars on the streets. They all look alike. But if you put quality into a product, then have it validated, you have huge credibility.

I hate talking to media. I hate it, man. You have to. But it's crazy. I thought there were only two things in this world that you had to do, and that was die and pay taxes. Now I know that you've got to talk to media. And I hate it.

Earlier in my career, I wanted to do a lot of things under the radar because I felt uncomfortable in engaging with the fans because then they're thinking, 'Well, you're doing it for publicity,' or whatever.