Seth Godin Quotes
Real change comes from finding and embracing and connecting and amplifying those that are inclined to like you and believe in you. Ideas spread from person to person, not so much from you to them. So find your biggest fans and give them a story to tell.
Citations
Godin, Seth. This Is Marketing: You Can't Be Seen Until You Learn to See. Portfolio, 2018.
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Seth W. Godin is an American author and former dot com business executive.