Richard Thaler Quotes


As every successful parent learns, one way to encourage good behavior, from room-cleaning to tooth-brushing, is to make it fun. Not surprisingly, the same principle applies to adults. Adults like to have fun, too.


Citations

Thaler, Richard H. "To Encourage Good Citizenship, Try Making It Fun." The New York Times, 11 Feb. 2012.

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Richard Thaler
Richard Thaler
  • Born: September 12, 1945
  • Nationality: American
  • Profession: Nobel Laureate in Economics

Richard H. Thaler is an American economist and the Charles R. Walgreen Distinguished Service Professor of Behavioral Science and Economics at the University of Chicago Booth School of Business. In 2015, Thaler was president of the American Economic Association.